Start-ups and growing businesses

Still doing most of the selling yourself? A senior, fractional commercial lead, when you need one.

Winning customers and growing revenue

You may not need a full-time chief commercial officer. You need someone who has done it, rolls their sleeves up and doesn’t send a junior.

I come in at the level you need and stay as long as you need me. No pitch-and-switch.

What I do

  • Pin down your ideal customer and a clear offer
  • Size and price new income ideas before you commit money
  • Build the target list and outreach that gets replies
  • Pitch with you and help close the first deals
  • Bring in people I trust when a job needs more hands

Proof it works from a standing start

At Nielsen Sports I built £3.9m of new business from nothing, with a team of four. At the World Rally Championship I took TV sales from £1.8m and doubled distribution to 186 countries. Same method each time: find who buys, what they’d pay for, and who owns the plan.

See my track record

What you get

A commercial lead, without the guesswork

  • First: a clear ideal customer, a sharp offer and a pipeline target.
  • Then: a target list, outreach and pitches I run with you, and help closing the first deals.
  • Throughout: a simple plan with owners, measures and dates, and I report against it. You keep ownership of your business.

“When it comes to all things business development, I would go on record to say that Simon is truly the gold standard.”

James Fellowes, Founder and social entrepreneur, formerly Guinness and Diageo

“Simon is an outstanding leader, with sharp commercial acumen & highly developed relationship skills. He is a rare talent able to combine big picture strategy with a proven ability to execute… He is 100% reliable as a business leader who can deliver.”

John Davison, Board Member and Chair, former CEO of Zuellig Pharma and ekaterra (Unilever/Lipton), on working with Simon at start-up eSkye Solutions

Quick answers

Do I need a full-time chief commercial officer?

Not necessarily. A fractional chief commercial officer can do it: someone senior, part-time. You need someone who has done it before and rolls their sleeves up. I come in at the level you need and stay as long as you need me. No pitch-and-switch.

What would you do first?

I pin down your ideal customer and a clear offer. Then I size and price new income ideas before you commit money. After that we build the target list and outreach, and I pitch with you and help close the first deals.

What proof do you have that it works from a standing start?

At Nielsen Sports I built £3.9m of new business from nothing, with a team of four. At the World Rally Championship I took TV sales from £1.8m and doubled distribution to 186 countries.

What are you trying to grow?

Book a free 30-minute call. Bring your current pipeline and the deal you are stuck on. We look at where the money is, what to try first and whether I can help. You leave with a clear next step.

Discuss your next commercial priority
Book a call